Deviant Marketing

Our Vision: Marketing that Makes a Difference

At Deviant Marketing, we believe legal marketing should be different. We help law firms stand out in a crowded landscape, attract ideal clients, and achieve lasting success. We embrace innovation, eschew conventional wisdom, and push the boundaries to deliver impactful results.

Who We Are

Our founder, Drew Vaughn, is a seasoned attorney and legal marketing expert. Driven by his own experiences navigating the challenges of traditional legal marketing, he founded Deviant Marketing to offer a fresh approach - one that prioritizes creativity, data-driven strategies, and client-centric solutions.

Our Founder's Journey: From Rural Illinois to Global Legal Marketing Expert

Drew's unique background sets him apart. Growing up on a poultry farm in rural Illinois, his path to legal success began with a near-fatal encounter with a rooster. This early adversity instilled a sense of resilience and determination.

Following a successful legal career, characterized by representing clients across diverse backgrounds, Drew honed his expertise in legal marketing. He became a sought-after speaker and consultant, publishing articles and appearing on prominent media outlets.

Our Approach: Beyond the Expected

Our methodology deviates from the conventional wisdom often found in legal marketing. We:

• Focus on targeted audiences: We meticulously identify and engage specific client segments using tailored messaging and creative campaigns.
• Embrace technology: We leverage innovative tools and algorithms to data-mine client insights and optimize outcomes.
• Prioritize transparency: We believe in clear communication and open reporting, empowering clients throughout the process.

Why Partner with Deviant Marketing?

When you partner with us, you get more than just a legal marketing agency. You receive:

• Data-driven insights: Access to comprehensive data analysis and reporting to track progress and optimize results.
• Strategic guidance: Access to experienced legal marketing consultants who can guide your strategy and answer your questions.
• Custom-crafted solutions: We tailor our services to your firm's unique needs and goals.