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Act Confidently with Clarity, Direction, and Motivation

At Keffer Financial Planning, our mission is to provide comprehensive, personalized financial planning services to individuals and families in Chicago and surrounding areas. Our approach is unique in that we offer hourly, as-needed, fee-only financial planning, allowing you to access expert advice without the pressure of sales or account minimums. This cost-conscious, objective approach helps you make informed decisions about your financial future.

Our Services

We provide a wide range of financial planning services, including comprehensive financial planning, financial analysis, retirement income planning, early retirement assessment, investment planning, insurance review, paying for college, tax planning, and estate planning. Our Certified Financial Planner will work closely with you to address your specific financial goals and concerns.

Bill Keffer's Philosophy

Our founder, Bill Keffer, believes in the importance of thorough financial planning and the value of the hourly, as-needed fee-only approach. He believes that everyone deserves access to clear financial direction and motivation, and should be able to access and pay for that advice when needed.

Education and Qualifications

Bill Keffer holds several prestigious certifications, including Certified Financial Planner (CFP), Enrolled Agent, BA in English from Dickinson College, MBA in Finance from St. Joseph's University, and a Master of Science in Personal Financial Planning from the College for Financial Planning. He also holds Chartered Life Underwriter (CLU) and Chartered Financial Consultant (ChFC) designations.

Professional Affiliations

Keffer Financial Planning is affiliated with the Garrett Planning Network and the National Association of Personal Financial Advisors (NAPFA), and Bill is a member of the Financial Planning Association and the Collaborative Law Institute of Illinois.

Personal Values and Community Involvement

We value community involvement and are active in local organizations such as the Rotary of Central DuPage and the Wheaton Chamber of Commerce. Bill is a past president of the Rotary and has served on the boards of these organizations.

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