Building More Than Your Dream Home, Start with a Floor Plan
Welcome Wagon has been a trusted name in community marketing since 1928. We help businesses connect with new movers in their communities, and we touch the lives of over 1 million consumers monthly. Our mission is to help businesses reach this prime audience and build lasting relationships with new movers. With over 85% of new movers using the first business that contacts them, our Mover Marketing Program is the best way to connect with this valuable group.
Why Mover Marketing?
New movers are a prime audience for businesses. They are starting fresh, establishing new patterns, and looking for new providers and merchants. In fact, new movers will spend more in the first 6 months of a move than the average consumer will spend in three years, and they are 5 times more likely to become your loyal customer if you reach them first. That's where Welcome Wagon comes in. Our Mover Marketing Program is designed to help businesses reach new movers at the right time, with the right message.
Direct Mail Solutions
Did you know that 80% of new movers redeem coupons from merchants before, during, and after the move? Welcome Wagon's suite of new mover direct mail marketing solutions targets new movers in your market, allowing you to reach this valuable audience in a meaningful way. Our direct mail solutions include gift books, postcards, and national inserts, all designed to introduce your business to new movers at precisely the right time.
Digital Marketing Solutions
In today's digital age, it's important to reach new movers on multiple channels. That's why Welcome Wagon offers a suite of digital marketing solutions, allowing you to target new movers multiple times and across multiple channels. Our digital marketing solutions include email marketing, display advertising, and social media advertising, all designed to increase brand awareness and drive new business.
Smart Marketing that Delivers Results
Marketing to new movers should be a top priority for businesses. With the average business needing to replace about 20% of its customer base that move away in any given year, marketing to the new mover is a smart strategy. Welcome Wagon's Mover Marketing Program is designed to help businesses increase brand awareness, create loyal and long-lasting customers, and make new movers feel welcome in the community.
Testimonials
"I have seen great results from Welcome Wagon for my interior design business. Within one month, I signed a great contract with a local newcomer that came to me through Welcome Wagon!" - Jennifer Lanna, Jennifer Lanna Design
"Very pleased to say the postcard program far surpassed my expectations! After my first mailing, I figured I would get a few shoppers and stop ins. To date we have taken in 2 new projects worth $9500 and $4300." - Boyd Brackett, Boyd's Boatworks
Industries
Welcome Wagon's Mover Marketing Program is perfect for a wide range of industries, including automotive, beauty salons, child care, dental, financial advisors, health & fitness, home services, medical, restaurants, and veterinary. No matter what industry you're in, Welcome Wagon can help you reach new movers and build lasting relationships.
History
Since 1928, Welcome Wagon has been a trusted name in community marketing. Our mission has always been to help businesses connect with new movers in their communities, and we're proud to have touched the lives of over 1 million consumers monthly. From our humble beginnings as a door-to-door welcome service, to our current suite of direct mail and digital marketing solutions, Welcome Wagon has always been at the forefront of community marketing.
Poor Customer Service and Unmet Expectations
Several reviewers expressed disappointment and frustration with the company's customer service. Many felt ignored or misled by the company, with some even receiving threatening emails demanding payment despite disputes over services. Dr. D's experience stands out, where they struggled to get in touch with their salesperson and eventually received an email stating they were being sent to collections.
Ineffective Advertising and False Promises
Many reviewers reported not seeing any tangible results from their advertising investments. Dr. Emily B. noted that she spent $3500-$4000 and received zero customers, while Kevin S. spent thousands of dollars and saw no returns. Mandames L. managed only a 3% return on investment, and Brennan B.'s dental office received only one call despite their 12-month contract. Several reviewers expressed frustration with the company's lack of transparency and misleading claims about their services.
Exceptional Experience
A few reviewers had positive experiences with the company. Erin B. praised the professionalism and helpfulness of their representative, and Melissa B. praised the company's results, stating that they receive new patients on a weekly basis from the mailings. Diana S. also had a positive experience after initially writing a negative review, crediting the company's customer service team for resolving her issues.

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