Iris.tv

At IRIS.TV, we are passionate about empowering the video ecosystem by providing a single platform that unlocks the power of video-level data. Founded in 2013, our company has grown to become the leading provider of video data connectivity, enabling better viewing experiences and advertising outcomes for CTV and online video content.

Our Values

Our values are centered around innovation, trust, and impact. We believe that by building a robust and open ecosystem, we can bring about real change in the video industry. Our commitment to innovation drives us to constantly push the boundaries of what is possible with video data. We are dedicated to building a trusted platform that enables anyone investing in video to unlock the power of their data. At the heart of our business is the drive to deliver measurable business outcomes for our partners and customers.

Our Platform

Our platform is designed to structure, connect, and activate video-level data. By providing a single source of truth for video data, we enable our partners to build scalable solutions on top of our platform. This allows us to provide video-level contextual and brand-safe ad targeting, verification, planning, measurement, and video recommendations. Our platform is built on a foundation of trust and transparency, ensuring that all data is handled with care and every stakeholder benefits from its use.

Solutions

We offer tailored solutions for marketers, publishers, and partners. For marketers, we provide the tools to improve ad targeting, measurement, and verification. For publishers, we offer solutions to enhance reader engagement, improve ad revenue, and minimize waste. For partners, we provide the data and tools to grow their CTV and online video business.

Benefits

Our platform offers numerous benefits, including:

• Improved video-level data connectivity
• Enhanced media buying process
• Increased ad relevance and effectiveness
• Improved privacy and data security
• Scalable solutions for video data usage

Join Us

If you are interested in learning more about our platform and how it can benefit your business, we invite you to explore our website, read our blog, and get in touch with us. We are always looking for amazing people to join our team and contribute to shaping the future of video data.