We do it right, and we do right by you!
At CR Marketing & CR News, we are a team of experts dedicated to helping our clients succeed through effective marketing and communications strategies. With over 28 years of combined experience in the industry, our team has developed a deep understanding of what it takes to effectively reach and engage small target audiences.
Our Story
Our company was founded on the principle of delivering complex messaging to small, specialized audiences. With a focus on digital marketing, our services include digital marketing, video production, graphic design, and web development. We have worked with a diverse range of clients, from small businesses to national associations and government agencies.
Our Team
Our team is comprised of six established professionals with diverse skill sets. Our owner and partner, Kathy Schaefer, has a background in hospital administration and has held positions as an association public policy advisor and news media spokesperson. Joe Ross, our creative director, has extensive experience in producing publications, internet strategies, and traditional campaigns. Our team also includes a graphic and web designer, a project manager, and a technology director.
Our Services
At CR Marketing & CR News, we offer a wide range of services designed to help our clients achieve their marketing goals. Our services include:
- Digital Marketing: We combine the power of your website, Google and Apple map listings, email newsletters, and social media posts into a single force that motivates sales.
- Video Production: Our recently expanded production capabilities include a video and photography studio on our office premises, complete with state-of-the-art lighting, sound, and editing equipment.
- Publications: We create inspiring content that motivates individuals and organizations to take action. Our in-house graphic design, writers, and researchers give us an edge in creating engaging content.
- Research: We believe that research should inform and improve our clients' marketing efforts, not collect dust on a shelf. We offer a range of research services, from phone surveys to focus groups, to help our clients make informed decisions.
Get Started with Us
At CR Marketing & CR News, we believe that effective marketing is about understanding our clients' unique needs and tailoring our services to meet those needs. If you're looking for a marketing partner that can help you achieve your goals, we would be happy to discuss how we can help. Call us today at 517-333-3133 or contact us at cr@crmarketing.biz.
Overall Impression
The majority of the reviews highlight the positive experience of working with CR Marketing, with many employees and clients praising Joe and Kathy's expertise, professionalism, and collaborative work environment.
Collaborative Work Environment
Several reviewers mention the supportive atmosphere and opportunities for growth, both professionally and personally. For example, Kevin Schoen and Aimee Radatz note the helpfulness of Joe and Kathy, while Mariana Maturen highlights the immersive experience that pushes individuals to reach their full potential. Don Jelly also emphasizes the forgiving nature of the workplace.
Expertise and Professionalism
Many reviewers commend Joe and Kathy's marketing and PR skills, with some noting the company's innovative approach and ability to stay ahead of the curve. Derek Dalling and Matthew Farhat specifically praise the quality of the work produced.
Growth Opportunities
Several interns and employees mention the valuable experiences they gained while working at CR Marketing, such as learning new skills and building their portfolios.
Negative Reviews
However, two reviewers express negative opinions. Olivia Snyder reports an unprofessional experience, citing poor grammar in emails and an unresponsive response to her request for a Zoom call. Kara Windlow accuses Joe of mistreating interns and not paying a livable wage.
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