First Rail Marketing

At First Rail Marketing, we specialize in providing customized marketing solutions for small to medium-sized bed and breakfast properties. Our team of experts has years of experience in the industry, and we understand the unique needs of bed and breakfast owners. We offer a range of services, including target market identification, SEO, web data tracking and analysis, social media marketing, PPC campaigns, intuitive web site design, and high-performance hosting.

Our History

Our journey began in the early 1990s when our marketing operations expert, Cathy Weber, worked with eAds, one of the first pay-per-click advertising companies on the web. She developed strategies for high-profile clients, including Rolling Stone magazine. Cathy later opened one of the first digital production studios in the competitive Los Angeles/Orange County area, serving clients such as Grace (Hospitality) Industries, Restaurant Enterprises, Mitsubishi Electronics, and Saatchi and Saatchi Advertising.

Our Team

Our team consists of experienced professionals with a wide range of skills. Cathy Weber brings her expertise in marketing operations, while Andrew Colvin provides a balanced perspective to the world of interactive promotions with his one-to-one sales experience. P.N. Waldygo and Ron LaPorte bring over 30 years of copywriting and editing experience to the table. Together, we form a powerful team dedicated to helping bed and breakfast owners succeed in the competitive hospitality industry.

Our Services

We offer a comprehensive range of services to help bed and breakfast owners establish and maintain a strong online presence. Our services include:

• Target market identification and analysis
• SEO and search engine optimization
• Web data tracking and analysis
• Social media marketing and management
• PPC campaigns and advertising
• Intuitive web site design and development
• High-performance hosting and website maintenance

Our Approach

At First Rail Marketing, we take a comprehensive approach to marketing. We believe in providing customized solutions that meet the unique needs of each client. Our team works closely with clients to understand their goals and objectives, and we develop tailored marketing strategies to help them achieve success. We also believe in the importance of research and analysis, and we use the latest tools and technologies to track and analyze website data, providing valuable insights that inform our marketing decisions.