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Experience the Ultimate in Hospitality

A Distinctive Blend of History and Hospitality

Nestled amidst the vibrant heart of Sturgis, South Dakota, The Hotel Sturgis emerges as a unique blend of historical charm and modern hospitality. Once the iconic JC Penney department store, our landmark building has undergone a transformation, retaining its architectural elegance while embracing a new chapter as a boutique hotel.

A Tale of Two Dates

The captivating history of our building is reflected in its cornerstone, adorned with two distinct dates. The original structure, erected in 1892, served as a retail center and social hub. Sadly, a devastating fire in 1906 reduced the building to ashes. Rebuilt in the same year, the Benevolent Hall went on to host various businesses over the decades. Today, it stands as The Hotel Sturgis, a testament to the enduring spirit of Sturgis.

Exploring Sturgis from Your Private Sanctuary

Step inside our stylish guest rooms and embrace the warmth of Sturgis. Each room offers a cozy haven with modern amenities and a private balcony, allowing you to take in the vibrant atmosphere of Main Street. Start your day with a delightful cup of coffee from our in-house coffee shop, savoring the rich aroma of freshly brewed beans.

A Gateway to Sturgis's Delights

Located right in the heart of the action, The Hotel Sturgis provides guests with an unparalleled access to the city's culinary and cultural offerings. Explore a plethora of delectable dining options, ranging from mouthwatering steak tips to gourmet pizza. Craft beer enthusiasts can rejoice at the nearby Knuckle Brewing Company, while The Loud American offers a curated selection of whiskeys and Scotches.

Discovering Sturgis's Hidden Gems

Beyond the vibrant downtown, Sturgis boasts a treasure trove of natural and historical wonders. Within close proximity to the hotel, discover Rally Point, a central hub of activity during the legendary Sturgis Motorcycle Rally. Bear Butte, the stunning Black Hills National Forest, and the captivating Custer State Park are also within easy reach.

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