Building Relationships, One Home at a Time
Focused Makeup is more than just makeup - it's an extension of you. We believe in conscious beauty, where high-performance meets mindful ingredients and sustainable practices. Founded in 2004, Alima Pure has become a trusted source for exceptional make-up that respects both you and the planet.
Our Mission
Our mission is to empower you to unleash your natural beauty with high-quality, clean makeup that enhances your features without compromising your values. We prioritize:
- Clean beauty: Our products are free of toxins, irritants, and preservatives, while harnessing the power of natural and sustainable ingredients.
- Consciously formulated: We are committed to reducing waste through innovative packaging solutions and offering refillable products.
- Inclusive beauty: We celebrate diverse skin tones and offer a wide range of shades to suit every complexion.
Our Products
Alima Pure offers a curated collection of makeup essentials, including:
- Pressed Foundation: A lightweight, oil-infused foundation that provides medium coverage and a natural, satin finish.
- Cream Concealer: A crease-proof concealer that flawlessly covers blemishes and imperfections.
- Satin Matte Foundation: A long-lasting foundation that provides buildable coverage and a natural, matte finish.
- Velvety Lipcolor: A nourishing and pigmented lipstick that delivers rich color and hydration.
About Our Philosophy
At Focused Makeup, we believe makeup should be enjoyable and empowering. We inspire you to experiment and find your perfect look without compromising your values. We are committed to offering:
- High-quality ingredients: We source only the finest ingredients from around the world.
- Expert advice: Our team of makeup artists are available to help you find the right products and create a look that suits you best.
- Exceptional customer service: We are dedicated to providing you with a seamless and enjoyable shopping and application experience.
Join the Alima Pure Community
Discover a supportive community of beauty enthusiasts who love conscious and beautiful makeup. Join us on social media, connect with fellow makeup lovers, and discover new ways to express yourself with Alima Pure products.
Product Quality and Performance
The reviewers rave about the excellent quality and performance of Alima Pure products. They consistently mention the great coverage, light and clean feel, and long-lasting results. The products are also gentle on skin, with one reviewer specifically mentioning that they don't irritate her rosacea.
Customer Service
The customer service of Alima Pure receives high praise from the reviewers. They mention that the company is responsive and takes care of any issues promptly. One reviewer had a mishap with a shipment, and the company went above and beyond to resolve the issue. Another reviewer appreciated the exceptional customer service, even when she had a question about using promo codes.
Brand Ethics and Certification
Some reviewers appreciate the BDIH certification that Alima Pure products carry, which ensures the purity and ethical sourcing of the ingredients. This certification gives them confidence in the products they are using and selling.
Design and Packaging
One reviewer specifically mentions the beautiful new website and packaging design of Alima Pure, which adds to the overall positive experience.
Negative Experience
However, one reviewer had a frustrating experience with the website and customer service. They were unable to use promo codes despite receiving them, and the system crashed multiple times during their attempts to order. The customer service was also unresponsive, leading to a negative overall experience.