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Turning Your Dreams into Reality

Our Story

Founded in 1994, The Waterfront Group is a premier property development and real estate company with a mission to offer the finest properties at the very best values. With over 25 years of experience, we have established ourselves as the Southeast's most successful land development and second-home marketing company. Our team of experts is dedicated to every aspect of the process, from land acquisition and development to sales and closing.

Who We Are

Our founders, Mark and Will Adkins, have a shared passion for real estate and a commitment to quality. Born and raised in West Virginia, they began their careers in the industry, working together at a successful land company. In 1994, they decided to form their own company, The Waterfront Group, with the goal of creating premier properties in well-appointed and stable communities.

Our Values

At The Waterfront Group, we are dedicated to the highest standards of quality in development, as well as preserving the natural beauty of the land. We believe that the relationship is far more important than the transaction, and that our customers' satisfaction is the most important measure of our success. We are committed to transparency and an overall seamless operation, ensuring that every step of the process is smooth and stress-free.

Our Process

From acquisition and development to sales and post-sale coordination, The Waterfront Group handles everything in-house. Our expert acquisition team search for the most stunning properties, often directly from the banking and development industries. Our dedicated sales staff and seasoned closing coordinators take clients through the sales process, complete with a General Warranty Deed and a title insurance policy for advance review with their attorney.

What We Do

We specialize in premier properties in North Carolina, West Virginia, and Tennessee, offering custom homes, cabin retreats, and homesites throughout the mountains. Many of our communities offer Discovery Packages, giving clients the opportunity to experience amenities, lifestyle, and local culture. We also offer IRA and land purchase options, allowing clients to invest in their dream properties.

Our Impact

At The Waterfront Group, we are committed to making a positive impact on our communities. Outside of the office, our founders are involved in various charity work, including supporting animal rescue organizations and contributing to Camp New Hope, a nonprofit organization that provides a safe and welcoming environment for families with children with life-threatening medical conditions.

Reviews (29)
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Positive: Excellent service, professionalism, and dedication to clients
Negative: Unresponsive staff member, lack of communication

Positive Reviews

Many reviewers have had exceptional experiences with the Waterfront Group. They praise the group's professionalism, responsiveness, and dedication to their clients. Reviewers have worked with various staff members, including Jessica, Sean, Will, and Allison, who have all provided excellent service. The group's properties, including Eagles Nest, have excellent amenities and beautiful locations. Reviewers have appreciated the ease of communication and the group's willingness to go the extra mile to ensure client satisfaction.

Negative Reviews

On the other hand, one reviewer had a disappointing experience with the group. Andrew felt that Steven Wolford was unresponsive to his inquiries and never followed up on his requests. According to Andrew, this lack of communication led to uncertainty and frustration.