"Communication is nothing without action" - Victoria Lara
Who We Are
At Lara Media Services, we are committed to creating a better world by recognizing and addressing the opportunities and needs that exist in BIPOC and other disadvantaged communities. We understand the urgency of incorporating all points of view and realities in our approach to achieve equitable growth and development. As a dynamic, culturally responsive, full-service communication and outreach firm, we specialize in designing market strategies that connect with the hearts and minds of people.
Our experienced practitioners have been providing consulting, creative solutions, and research strategies for the last 20 years. We have helped businesses, agencies, and institutions to effectively communicate, develop strategies, and fulfill their goals to inspire behavior change and increase their customer base. We are the largest Latina-owned firm in the Pacific Northwest and are certified through The Office of Minority, Women and Emerging Small Business (OMWESB). We are an MBE, WBE, and DBE Business Certification #7923.
Our Services
At Lara Media Services, we offer a range of services designed to promote powerful communication and engagement strategies for companies and organizations aiming to connect with the hearts and minds of BIPOC communities. Our services include:
- Communications: We help our clients communicate their message in a clear and effective way. Our communication strategies are designed to inspire behavior change, increase customer base, and promote a more prosperous and equal society for all.
- Engagement: We specialize in designing market strategies that connect with the hearts and minds of people. Our engagement strategies are designed to promote strong relationships between commonly underrepresented communities and our clients through diversity, equity, and inclusion strategies.
- Diversity, Equity, and Inclusion (DEI) Research Translation: We help our clients understand and translate DEI research into actionable strategies. Our DEI research translation services are designed to help our clients create a more inclusive and equitable organization.
- Translation: We offer translation services to help our clients communicate effectively with diverse communities. Our translation services are designed to ensure that our clients' message is clear and culturally appropriate.
- Community: We believe in the power of community. We celebrate diversity and honor all cultures and traditions. We are committed to bringing forth a sustainable society founded on respect for nature, universal human rights, and economic justice.
- Blog: We share our insights and expertise on our blog. Our blog is designed to inform, inspire, and engage our readers.
At Lara Media Services, we are committed to creating a better world. We recognize and address the opportunities and needs that exist in BIPOC and other disadvantaged communities. We are a dynamic, culturally responsive, full-service communication and outreach firm that applies marketing tools to facilitate strong relationships between commonly underrepresented communities and our clients through diversity, equity, and inclusion strategies. Let's connect! How can we help you to reach your goals?
Organization Overview
La Casa de Mama Pdx, in Portland, has impressed multiple reviewers with its community engagement and commitment to underrepresented groups. They have been a driving force in hosting cultural events and providing a platform for marginalized communities to come together.
Community Engagement
Reviewers have praised LMS's ability to bring people together. Dennis Kaz Kasunic celebrates their dedication to the Latino community and other marginalized groups, highlighting their biennial El Grito festival in Portland. The organization's commitment to these communities has led to a strong sense of connection and belonging.
Concerns and Controversies
However, Katerina Ingraham Perfilova shares a differing experience. She expresses concern over the organization's data collection practices, stating that they may be using personal information for commercial purposes. She criticizes their recruiting methods, citing sudden refusal to schedule meetings, which left her feeling uneasy.