The 401K Shop is a financial services firm that specializes in providing 401(k) plan services to businesses nationwide. As a fiduciary, we offer independent, unbiased advice, participant education, assistance with employee enrollment, and more. Our team is dedicated to helping businesses choose the best 401(k) plan for their employees and working with participants to help them reach their retirement goals. With over 20 years of experience and decades of data, we partner with plan sponsors to provide the best possible retirement outcome for their participants.